Skip to content Skip to navigation

Egypt: A new destination for Assam tea

Assam tea is all set to make inroads in the markets of Pyramid land - Egypt. Assam tea producers are considering Egypt as the latest destination for Assam tea.
Delegations of tea planters from the state recently back from Egypt and Israel have stated that Egypt has huge potential for the export of Assam tea. Egypt is presently importing its maximum tea from Kenya, which incidentally is the world’s largest tea producer.

Of the 75 million kilogram which the total market area of tea in Egypt, 90 percent is supplied by Kenya and Indian tea including Assam tea supplies about 2.7 million kilograms (2006) of tea.

The political unrest in Kenya may become beneficial to Assam if it takes advantage of the political crisis and presents itself as a stable and trustworthy tea importer.
Bidyananda Barkakoty, vice chairman, North Eastern Tea Association stated that Assam’s CTC tea has a good market in Egypt as the importers there are aware of the qualities of Assam tea.

He also stated that the duty reduction from 30 percent to 2 percent is another favorable factor for promoting Assam tea. However, Israel on the other hand is not a substantial tea consumer moreover the people are not very aware of Assam tea there.

The Geographical Indication (GI) registration of Assam tea would also prove beneficial to the tea export from Assam. Assam produces about 90 percent of CTC tea and the production of orthodox tea which has a huge demand in European countries, is a mere 7 percent.
Author info

Rituparna Goswami Pande's picture

Journalist, writer

Comments

jaay's picture

Food habits are very peculiar and people are sensitive what they eat and where it comes from. Let me share some experience which is not only strange but such an irony that sometimes I wonder what’s happening out here. Out here in North America, the impression is that Indian food is too spicy and you can feel the fragrance coming out of your clothes, if you have prepared it. So Indians cook their food with closed doors (It is TRUE!!!!) so that GORAS don’t smell it. Now cut this and visit any Indian restaurant here and you will find GORAS eating the same food with all the spices and with such passion that it puts one to shame. Both are true, they like it but will not accept the fact simply because it’s not from their own land. Same goes for TEA, let me share something with you, any business person in EGYPT will know what Assam tea is because when it comes to saving MONEY, and if it is only TEA, they will not mind buying from Assam if it is of same quality and less in price. Now don’t call me a racist, but Egypt is a Muslim country and so is Kenya, another factor. I would like the writer to probe this a bit further, get the statistics that these NETA people have gathered on their visit to Egypt vis-à-vis export promotion of tea. If simply coming back and telling us that Egypt gets 90% of tea from Kenya was the objective, then probably we can leave this issue here but if they have developed some plans to penetrate the Egyptian market, then their trip was something which we can think of being fruitful, else it was another Honeymoon for Old guys on Public money.

Pages

Add new comment

Random Stories

Media T20 trophy won by DY365

12 Jan 2016 - 8:29pm | AT News
The DY365 eleven has won the 3rd TG Baruah Memorial Media T20 Cricket Tournament 2016. They beat Janasadharan-Assam Talks team in the final match played on Tuesday at Judges Field of the city....

Goods train driver killed in NC hills; truck set on fire

15 May 2008 - 4:27pm | editor
After a day's break, violence again erupts on Thursday in the North Cachar hills distict. According to information, suspected DHD(J) militants killed a goods train driver in between Mupa and...

Child labour rescued in Kokrajhar

14 Jul 2017 - 9:47am | AT Kokrajhar Bureau
At a time when government has been initiating to stop any form of child labour in the state,a child labour was rescued on Thursday at a Blue Diamond restaurant in Kokrajhar,heart of BTAD...

4 officers arrested in APSC scam

28 Mar 2018 - 8:40am | AT News
GUWAHATI: The Assam police team probing the APSC scam has arrested four other officers on Wednesday two months after they faced handwriting test in Guwahati for forensic confirmation. In the second...

Other Contents by Author

This women’s day I salute those unsung ‘heroes’ who have withstood the onslaught of fickle fate. No they are not faces in the crowd rather they are the crowd whose faces we don’t remember. They are those who are living in the periphery of life, battling everyday issues of home and hearth.I bow my head in reverence to the grit of Mausam’s mother who put aside her grief after losing her only son to Ewing’s Sarcoma in order to stand as a pillar of strength to her broken husband who unable to bear the tempest of misfortune had almost lost touch with reality. I like many others was a helpless bystander of the tale of woe that had fallen like a bolt from the blue on this poor family.  But...
If I had wings and were a birdWould travel the world and orbit the EarthOr had I been a butterfly Eclectic colors would be mineI would hover over trees, flutter over blooms, On a spiritual high, I would go into a swoonShould I be a fish and swim the seaPass through oceans or haunt a reefWith beautiful corals for companyThe heart would leap at Nature’s bountyHad I been a fir tree insteadMy leaves would flutter in snow headsThe flirty wind would kiss my soulThe icy breeze to lift me up, life would be on a rollWhat if I were the season – SpringOrchid blooms, newness to ring inNo, no let me be the sky, the endless blueFar from earth, to keep a watch on youBut then my mind looks to the...
I, KazirangaShedding tears of bloodMy children, the four leggedIn men no longer trust.God’s blessed beings are theyRoaming the wildsIn search of prey and hayOften trapped by wily menCaught unawaresBy a poaching handLeft to dieWith bleeding woundsWith their hornsCut by forest goonsNo where to runNo where to hideTheir haven encroached by thugsTheir skies taken over by two legged bugsFeigned protectionI don’t seekI, KazirangaWill continue to bleedIf there is no messiahLet my children not desireAny solace from cruel fateBut march towards extinction and Heaven’s gate.
The fact that we need to celebrate Women’s Day portends that all is not well in a women’s world. Or else why would we need to single out a day for millions of women who have equal rights and status in the world they inhabit. We don’t have a men’s day which is evidence enough that all is hunky dory with their race.The UN theme for International Women's Day 2013 is "A promise is a promise: Time for action to end violence against women," while International Women's Day 2013 has declared the year's theme as The Gender Agenda: Gaining Momentum. But then is it really gaining momentum?As we celebrate Women’s Day today a woman is probably being raped in our rape capital i.e. Delhi or any other...
Lately every morning we have been waking up to screaming headlines of animal killings in the newspapers. Rhinos being poached with their horns brutally severed and left to die,elephants electrocuted or hunted down, their bodies mutilated and left to bleed to death. Gory pictures of animal atrocities splashed in every newspaper, every channel. It really makes one ponder as to how low humans can stoop to gratify their covetous desire for money. Twisted minds are targetting the animal kingdom, mute creatures, innocent beings who do not care nor bother to know how our world has become a slave to money. The world Heritage site Kaziranga National park has seen 20 rhino killings this year and a...
All Hindus become epitomes of excitement to the run up to the festival of the auspicious Durga puja. Pandals coming up everywhere, idols being given finishing touches, revellers thronging the markets, discount offers, designer wear on sale and so on. Everyone is under the grip of puja fever and the associated excitement.But for once if we shift our focus away from ourselves and our frivolous acts and ponder over the plights of those innocent animals that would be sacrificed during the puja offerings, I am sure the smiles in our faces would be wiped off. At least the smiles would vanish from those faces who have a little compassion for the four legged. Imagine the little pigeons, a symbol...
From bedraggled beggars on the streets to the suit clad brokers on Wall Street – the ubiquitous cell phone is everywhere, in every pocket irrespective of the rich / poor status of its owners. It is no longer an item of luxury albeit it’s a must have today, a necessary evil. For technology comes with a price and the technology behind mobile phones is sure to make mankind pay a heavy price – the price of health and safety. The recent furore created in the media worldwide over the possible hazareds of mobile phone radiation has made us sit up and take note of the pros and cons of using the innocent looking mobile handset which had till date so surely and surreptitiously...
Man is an animal first and a social animal later. However, our ‘social’ status has failed to erase our animal instincts, which lies dormant in our basic dispositions. The urge to spread violence, the need to kill, and the thirst to quench our carnal desires are proof that there is still some animal in us. These urges raise their ugly heads in the form of homicides, rape and molestation incidents, and mob violence etc putting mankind to shame. The dangerous of all is our affinity towards the mob mentality that threatens to ensnare us at the slightest pretext and at the slightest of provocation. The term “mob mentality” is used to refer to unique behavioral...
The mellifluous tinkle of the Sarod permeated the atmosphere under a canopy of twinkling stars and a soft breeze that emanated from the somber Nilachal hill. Ustaad Amjad Ali Khan and his sons Amaan and Ayaan performed at the open amphitheatre in the Kamakhya temple premises striking a divine chord in all our hearts. The setting couldn’t have been more striking. The silhouette of the sanctuary at the backdrop and the stupendous performances of maestros were the perfect mode of the two day Kameshwari Music and Dance festival 2010. Dance and music have been an inherent part of temples in India since times immemorial. In order to appease the gods these art forms have always been...
“The Assam State Zoo encompassing over 130 hectares of land boasts of an astonishing collection of some rare and extinct species of wild animals settled comfortably in their natural habitat.” This is how a website describes the zoo in our city. However, the ‘stay’ of the animals there is far from ‘comfortable’. The captive animals in small enclosures with hardly room for free movement is a far cry from comfortable. The Assam state Zoo boasts of white tigers, one horned rhinos, Swamp tapirs and leopards to name a few. The zoo is also prosperous in the avian branch and plays host to rare species of birds. Sadly, the animals are caged for better viewing of...